Don Quinn joined NATSO after serving as president of Sapp Bros. During his 30-plus year career at Sapp Bros. he held almost every job, which gives him deep insight into the multiple profit centers within a truckstop and travel center. He also served on NATSO’s Board and served as chairman for three years.
Getting a good return on investment is critical, and operators often ask me what will generate the best ROI for a location. As you look to answer this question, there are several things that come to mind. Is it a hot or cold food case or a carbonated soft drink dispenser? Is it video poker, which might be a great option but it isn’t available to everyone?
As a travel center operator, you must always be asking yourself how can you better serve your customers.
Here are nine great ideas to implement to make sure you are growing sales and giving customers what they want. More