Topics: Truckstop Business

Best Practices for Adding Fuel Lanes

Best Practices for Adding Fuel Lanes

We frequently getting asked for advice on adding fuel lanes. Adding fuel lanes can help operators accommodate more traffic and draw in customers, but there are several key factors operators should consider when expanding their fuel offerings. More

Make the Most of Your Truckstop's Billboards [Infographic]

Make the Most of Your Truckstop's Billboards [Infographic]

Signage is an effective marketing tool truckstops and travel plazas have at their fingertips, and there are several ways operators can maximize their messaging. More

The 411 on ATMs at Travel Centers: Why You Need One and How Much Money it Will Generate for Your Business

The 411 on ATMs at Travel Centers: Why You Need One and How Much Money it Will Generate for Your Business

Getting a good return on investment is critical, and operators often ask me what will generate the best ROI for a location. As you look to answer this question, there are several things that come to mind. Is it a hot or cold food case or a carbonated soft drink dispenser? Is it video poker, which might be a great option but it isn’t available to everyone? More

18 Ideas to Consider When Building or Remodeling a Location

During my travels I have gathered several ideas that could benefit truckstop and travel plaza operators who are looking to build or remodel a location. Take a look. More

Nine Actionable Ideas from the International Study Tour

Nine Actionable Ideas from the International Study Tour

Study tours are an amazing way to gather inspiration, and I am certain that any time you attend a study tour, you come away with new great ideas. Some of those ides are simple to execute, but some may be out of reach or have to be built long-term planning category due to financial constraints. More

Six Facts Truckstops Need to Know About Gen Z

Generation Z, the group coming up right behind Millennials, will overtake Gen Y as the country's largest cohort by 2034, ultimately peaking at 78 million. Members of Gen Z—those born between 1997 and 2012—have different shopping habits than the generations before them, and retailers can't afford to ignore this critical group of shoppers. Here are six facts about Gen Z that can help retailers connect with this powerful customer base. More

Nine Great Ideas to Grow Sales and Improve the Customer Experience at Your Truckstop

As a travel center operator, you must always be asking yourself how can you better serve your customers. Here are nine great ideas to implement to make sure you are growing sales and giving customers what they want. More

Take a Virtual Tour of Clark Oil

Clark Oil is an excellent example of an operator running a successful location. Clark Oil has its roots in the convenience store industry, so it is no surprise that they focus on speed and can move people in and out of the truckstop quickly. More

Keep Customers Moving at Your Truckstop with Speedy Service

Speed-of-service is a top factor for the majority of customers today at retail establishments, but especially at truckstops, travel plazas and c-stores. There are several things operators can do to speed transactions and improve the flow of customers. More

Six Secrets Truckstop Operators Can Learn from Costco’s Success

NATSO members often look at the best practices of their fellow operators, but it is important to also look at the entire retail, food and fueling landscape. One of the continuing shining stars in today's current retail environment is Costco. While much of today’s retail landscape is driven by the growth and convenience of e-commerce, Costco is continuing to thrive. Here are six key ingredients that contribute to the retailer’s winning recipe of success. More